The growth of TikTok has been skyrocketing in recent years. It currently has over a billion active users. Along with the growth of the platform, its content creators are also getting many opportunities to increase their fame and fortune. Thus, many people are joining the trend, but only a few reach the top.
Here is a list of the top ten highest-paid TikTok stars and how much they make annually.
Charli D’Amelio
Annual Est. Earnings: $17.5M
Charli D’Amelio tops the list of highest earning TikTok influencers in 2023. Forbes has included him in the list of Top 7 Highest-Paid TikTok Stars twice in a row. She started posting dance videos on TikTok in June 2019 which soon went viral. Since then, she has appeared as an opening act for the Jonas Brothers and as a guest on Jimmy Fallon’s The Tonight Show. She has been invited by Prada to cover Paris Fashion Week and has partnered with EOS Cosmetics. She has even appeared for a Super Bowl commercial!
Along with her sister Dixie, she moved to Los Angeles and joined Hype House, a producer cooperative. The two have also signed a joint venture deal with Hollister. She created Social Tourist, a clothing brand whose success accounts for 10% of the company’s sales. The sisters also launched a mini-TV series on Hulu that has been renewed for a second season. She even has a brand deal with Morphe Cosmetics.
Dixie D’Amelio
Annual Est. Earnings: $10M
The D’Amelio sisters started gaining popularity on TikTok with Addison Rae. Similarly, she started by posting dance videos on trending songs. Younger sister Charli is the first highest-paid TikTok celebrity behind Addison, while Dixie is second. Thanks to their success, the sisters signed with talent agencies, launched their own podcast, and pursued careers in music. However, she hasn’t shied away from controversy for her “Dinner with the D’Amelios” series.
In early 2023, Charlie will host the 2023 Nickelodeon Kids’ Choice Awards. Additionally, the D’Amelio family has announced plans for a footwear brand are underway, with a launch set for May 2023.
Addison Rae
Annual Est. Earnings: $8.5M
Addison Rae reportedly earns a whopping $8.5 million annually on TikTok. The star joined TikTok in July 2019 and quickly rose to fame. When addison’s TikTok account started gaining fame, she dropped out of the University of Louisiana to pursue his fortune. She was previously unheard of, but since her debut on TikTok, she is now one of the most recognized internet celebrities. She is currently one of the most followed and highest earners on TikTok with over 88.5 million followers on the app.
Bella Poarch
Annual Est. Earnings: $5M
Like Chris Collins, Bella Porch’s TikTok fame happened overnight. But Bella was on a much larger scale. She became famous for lip-syncing to Millie B’s “Sof Aspin Send”. It became the most viewed video of Tiktok in 2020. Since then, the Filipino-American’s account has been flooded with similar clips. But he also had other talents. Her web celebrity status led her to sign a recording deal with Warner Records and release her debut single, “Build a Bitch”. It peaked at number 56 on Billboard’s pop chart.
With 92.6 million followers, Bella soon became the third most followed TikTok creator. She has done some major collaborations with brands like Prada and Google. She has also agreed to sign with 100 Thieves and FaZe Clan. Every year she earns more than $5 million dollars.
Josh Richards
Annual Est. Earnings: $5M
Josh Richards is the second highest paid and followed male celebrity on TikTok after Khabi Lam. He lip syncs, sings and also does dance moves. Additionally, the star is a serial entrepreneur, having started her own brands, including the energy drink brand, Annie Energy, which she co-founded with Sway House member Bryce Hall. He has also partnered with Mark Wahlberg to co-found an internet-native creative production company. In addition, he is the founder of Talent X, a TikTok talent management agency based in Los Angeles.
A seasoned TikTok celebrity, Josh Richards has interacted with all kinds of brands. He struck up an unlikely partnership with Mark Wahlberg, which resulted in the creation of Crosscheck Studios, of which he is also the founder. Josh’s other ventures include a partnership with Warner Records, which will release his debut single, Still Softish, in 2020. He also co-hosts the BFF podcast with Barstool Sports founder Dave Portnoy and has a current deal with ICM Partners. With over 26 million followers, Josh Richards reportedly earns over $5 million annually on TikTok, though we expect his income outside of TikTok to be much higher than this amount.
Avani Gregg
Annual Est. Earnings: $4.75M
One of TikTok’s biggest stars, Avni Gregg became famous because of her TikTok videos where she turned into a Harley Quinn-style clown. Followers called her “clown girl” and started following her makeup videos. She also joined Hype House in 2019 alongside Charli D’Amelio. She starred in Chicken Girls, published a memoir, and hosted a Facebook Watch talk show addressing Gen-Z issues.
She has sponsorship deals with brands like NYX Cosmetics and her own line of influencer merchandise.
Riyaz Aly
Est. Net Worth: $2M
Riaz Aly is an actor, model and fashion blogger based in Mumbai, India. He was born in Bhutan, but spent most of his time as an influential figure in his current residence. His account gained popularity with his lip-sync videos. From a young age, he started posting clips on Instagram and later moved to TikTok, where he initially became famous for his duet clips and humorous content. Riaz Aly also worked with major mainstream artists in India. Now, he is the biggest TikTok star in his country.
Arishfa Khan
Est. Earnings per Post: $24,000
Arishfa Khan is an Indian actor and social media influencer. She gained popularity on TikTok by posting dancing videos, fashion videos and lip-sync videos. Khan is one of the most followed TikTok influencers and one of the most followed Indian celebrities. She is also a fashion blogger whose looks always grab the attention of people.
Kris Collins
Annual Est. Earnings: $4.75M
Kris Collins is a TikTok sensation from Canada known for his original comedy content. She is one of the most popular TikTok stars, with over 33.9 million followers on her account (callmecris). Kris Collins also runs a YouTube channel. By the year 2021, the channel has got around 2 million subscribers. She is also quite popular on Instagram, where she has 1.2 million followers on her official account, kalmacris4. Her elder sister Jessica is also a TikTok star. In 2022, Chris was also named one of YouTube’s Most Popular Canadian YouTube Stars.
Zach King
Estimated net worth: $3 million
Zach has been internet famous for some time now. He is known for his digitally edited videos that make it look like he is performing magic. He began posting videos to YouTube as well as his website FinalCutting.com in 2008, where he provided training and tips about the editing software Final Cut Pro because he could not find tutorials for the software on the Internet. In 2013, he started posting videos on Vine. When he published his first video on TikTok in 2016, he had amassed over 78 million followers, making him one of the most followed individuals on the platform. In December 2019, he posted the most viewed TikTok video in which he was seen wielding a broom. The video received nearly 2 billion views.
